Roles and Responsibilities:
- Develop a deep understanding of industrial processes and applications by following a structured journey plan, ensuring stock is placed prominently on visible shelf space.
- Conduct promotional activities and ensure optimal product placement at industrial product supplier counters.
- Expand product reach by increasing the number of counters and acquiring new customers.
- Drive secondary sales through techno-commercial discussions with sub-dealers, traders, and end users.
- Support channel partners by generating secondary orders, introducing new products, and facilitating customer share shifts to meet dealer and area targets.
- Manage the channel network effectively to ensure CUMI’s products are always available at key consumption points, preventing any loss of sales due to stockouts.
- Focus on channel expansion, marketing activities, brand building, and generating product demand in the assigned territory.
- Conduct competitive trials at customer sites to gain market share and facilitate business share shifts.